Search Engine Marketing & Pay-Per-Click (SEM & PPC)
We Take The Time To Understand Your Business & Produce Results
As search engines like Google become better and better at giving the user exactly what they’re looking for in the moment they’re looking for it, ads on these platforms are following suit. With extensive keyword match-type & audience targeting, great pay-per-click ads are often one of the most effective forms of paid advertising.
Combine search ads with display or video and you have the perfect recipe for increased brand awareness leading to more search clicks when the time comes and the user is actively searching.
Only Select Agencies Become Google Premier Partners. We Happen To Be One Of Them.
To become Google Premier Partners, it takes more than just knowledge. Our agency has earned Premier Partner Status by showing outstanding results for our clients over an extended period of time. We take pride in being a part of this elite group
Paid search marketing provides businesses the opportunity to advertise within the sponsored listings of a search engine or a partner site by paying either each time their ad is clicked (pay per click) or less commonly when their ad is displayed 1,000 times (CPM or cost per thousand)
Display and Native
Display advertising is a form of advertising that conveys a visual message using text, logos, animations, videos, photographs, or other graphics.
Remarketing is a unique way to connect with visitors to your website who may not have made an immediate purchase or inquiry. It allows you to position targeted ads in front of a defined audience that had previously visited your website – as they browse elsewhere around the internet.
A type of ad that features detailed information about the specific products that you sell. Shopping ads can refer to Product Shopping ads, which feature just one product, or Showcase Shopping ads, which feature several related products
A type of online advertising utilizing the power of social networking sites. One of the major benefits of advertising on a social networking site (e.g. Facebook, Twitter) is that advertisers can take advantage of the users demographic information and target their ads appropriately.
Video advertising encompasses online display advertisements that have video within them, but it is generally accepted that it refers to advertising that occurs before, during and/or after a video stream on the internet
What You’ll Receive
Unlike your average digital marketing agency, our main focus is driving conversions! This will lead to more form fills, phone calls, sales, and email subscribers. We achieve this by matching the ads we create with custom branded landing pages that convert, provide seamless user experience, and stay ahead of the competition. Check out our work here.
We leverage all ad types available within Google to determine what drives the highest conversion rates
Google Certified Talent
Each specialist working on your account is Google Certified.
A dedicated specialist will optimize your account daily. This ensures your account performance improves monthly.
We take the time to understand your consumers to align our overall paid efforts.
No two clients are the same. We tailor our approach specific to your overall business goals
Custom Goal-Driven Landing Pages
Simple design is an effective design. We create custom landing pages with the sole purpose of driving conversions.
How can PPC benefit my business?
PPC can provide businesses with an opportunity to increase their bottom line by showing ads to actively engaged users at the moment they are searching for your product or service online. A well-structured campaign can increase website traffic, leads/conversions, and ultimately, your revenue.
Why use PPC advertising?
- Reach the right people
- Boost traffic to your website
- Only pay when someone clicks your ad
- Measurable results
- Complements other marketing channels
- It’s scaleable
- Most of your competitors are doing it
What is PPC?
PPC stands for pay-per-click, a type of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than capturing those visits organically. Search engine advertising is one of the most popular forms of PPC.