Higher Education Marketing Agency
The Youtech team offers various digital marketing services for higher education institutions including universities and colleges. Our innovative marketing solutions include search engine optimization (SEO), pay-per-click (PPC) advertising, and social media. These areas are essential for your marketing needs to ensure you receive the best results possible.Schedule a Call
PPC and Google Ads
Google ads and pay-per-click (PPC) advertising services greatly ensure you have multiple enrollment results and qualified student inquiries. We are a reputable higher ed marketing agency that helps colleges and universities stay at the top of Google search results for specific keywords. We provide weekly and monthly reporting, campaign creation and ad copy creation, competitor analysis, keyword research, and higher conversion rates.
Search Engine Optimization (SEO) Services
If your website is not receiving traffic or qualified leads from Google, our search engine optimization (SEO) services will help you become visible, rank better, and reappear back to where your target audience can find you. Overall, the main phases of our SEO process include SEO optimization, citation building, site optimization, and extensive keyword research.
All of these higher education marketing solutions are essential to reach students that are using Google to research colleges and universities. We provide custom-made SEO campaigns specifically geared toward your business to meet your needs. We will get done whatever you need, including more website traffic, rankings, calls, form submissions, conversions, and more.
Facebook Social Media Advertising and Management
We offer marketing and advertising services for the higher education industry on social media platforms such as Facebook, Instagram, and Twitter. With our social media advertising solutions, we provide multiple Facebook marketing strategies that help create quality leads and conversions and provide a higher reach to future students. Our team strives to improve visibility, reach your target audience, produce quality leads, and boost campaign efficiency.
LinkedIn Ads and Social Media Services
Youtech offers multiple in-depth LinkedIn and social media advertising campaigns for universities, colleges, and trade schools. As a higher education marketing agency, we create awareness, drive traffic to your website, generate leads and build connections for you.
Content Marketing Solutions
The staff at Youtech offers content marketing services for colleges and universities to help boost recruitment by developing targeted content for maximum results. With podcasts, blogs, videos, long-form articles, program pages, infographics, and in-depth, informative content, students can resonate with your institution better. Our content marketing services improve communication during enrollment, improve future students’ loyalty and engagement, and increase brand reputation and awareness.
Email Marketing Services
Although the usage of social media continues to grow, a majority of consumers continue to check their emails on a daily basis. Luckily, the team at our digital marketing company offers exceptional email marketing services for universities and trade schools.
Research shows that email is more effective at getting new customers than Facebook or Twitter. In that case, we provide email automation which helps you send action-triggered or time sensitive emails to your subscribers with relevant content.
Through strategic planning, we help provide personalized, relevant, and timely content to your readers. Doing so allows your readers to bring awareness, increase revenue, and engage with your brand.
Our “anti-agency” business model has led to our growth as one of the largest privately held agencies in the U.S. today.
93% client retention rate (despite month-to-month contracts)
Named to the Inc. 5000 Fastest Growing Companies list 6x in a row
Three offices across the U.S. to better serve clients locally
Featured in Forbes, Inc., Entrepreneur, ABC, and more
The team at our higher education marketing agency offers comprehensive brand strategy, digital marketing, enrollment strategy, and more. Overall, we produce the solution, and you receive the benefits of it as we provide what you need so you can go where you want to be.
Enrollment Marketing and Management
Attempting to garner the respect and attention of potential enrollment applicants can be stressful and time-consuming, especially with the vast amount of information at your applicant’s fingertips.
Therefore, the information and material you bring must be of the highest caliber to get their attention and keep it. The approach we utilize to gather prospective candidates isn’t made by sending a wide array of information in random areas and hoping for the best. Instead, we curtail our information based on data geared at students emphasizing what your university offers.
Marketing Campaign Creation and Execution
In a world full of noise, we create clarity and capture the attention of your desired target audience by understanding their habits and desires. We develop real connections leading to action, enrollment, and preservation for your school. With our marketing expertise in the higher education industry, we will combine your institutional knowledge to provide the best strategies possible.
Market intelligence brings forth knowledge and the confidence required to empower you with making strategic and wise decisions. It allows you to ask the right questions, access the correct data, and produce a digestible and actionable analysis.
Market intelligence is a crucial part of starting your brand or project and may supply the information required to help you overcome a specific hindrance you may have. We will answer any questions without any issues and provide you with results you can understand.
We Started Serving Clients
What is the Definition of a Higher Education Marketing Agency?
Higher education marketing companies help you reach and engage with your target audience and markets themselves. These agencies provide marketing services like content strategy, digital marketing, branding, analytics, and reporting. The team at Youtech offer more than traditional branding. Our staff is equipped with the digital marketing skills needed to help higher education institutions grow.
Factors to Consider When Selecting a Higher Education Digital Marketing Agency
Challenges Faced in Higher Education Marketing
Along with everything, higher ed institutes face multiple challenges like competition and limited resources. However, marketing agencies help with issues these schools cannot do alone, like maximizing marketing efforts, reaching their target audience, boosting enrollment, specialized services, and more.
Founded in 2012, Youtech was built on the knowledge that working with agencies should be effortless. Our core values include partnership, adaptability, opportunity, support, inspiration, and opportunity.
In addition, we pride ourselves in achieving goals you can be proud of through customer satisfaction, increased sales, and retention. We have served over 3,000 clients and completed over 10,000 projects. We are a highly trusted company that will help you accomplish great things.
You Can Get the Results You Want
Give us a quick 15-minute call. It’s quick, it’s easy, and it’s probably the start of something great.
1. Schedule a 15-min call with us
We’ll need to know each other a little bit before we can get to work.
2. Let us create a customized plan
Paying attention to your pain points, we’ll develop a plan specifically tailored to meet your goals.
3. We execute the plan together
This is where the fun starts. We implement the plan, keeping you up to speed from beginning to end.