Meet Your Potential Team
Delivering real results isn’t a one-person journey; it takes a team. Our strength comes from our diversity. Our team is comprised of different backgrounds, experiences, age and ideas. No two minds are alike, which allows us to provide more effective marketing. We’ve helped over 1,000+ customers turn their marketing around. Let’s do the same for you.
Executive Team

Wilbur You
Chief Executive Officer

Lauren Adewole
Chief Operating Officer

Michael Norris
Chief Marketing Officer

Nathin Arthur
VP of Design & Development

Eric Siemek
VP of Marketing

Frank Hilgers
VP of Technology
Directors

Tarik Rahman
Director of Paid Search

Tara Hughes
Director of Search

Babs Stucker
Creative Director

Megan Sutton
Director of Paid Social
Managers

AJ Ortega
Paid Search Manager

Matt Berger
SEO Manager

Paula Bouza
Copywriting Manager

Hannah Carr
Social Media Manager

Audrey Roubik
Client Services Manager

Dan Aspan
Client Services Manager

Erika Kalpakoff
Client Services Manager

Steve Kujawa
Sales Manager

Shawn Herrick
Digital Strategy Manager

Eduardo Fernandez
Technology Manager

Jill Harlan
HR Manager

Manjiri Deshpande
Accounting Manager
Seniors

Camille Roubik
Senior Web Designer

Hudson Taylor
Senior Web Designer

Brad Brahy
Senior Graphic Designer

Jeremy Palomo
Senior Graphic Designer

Rahul Trivedi
Senior SEO Specialist

Carly Violante
Senior SEO Specialist

Ryan Hanson
Senior SEO Coordinator

Justin Hallman
Senior Paid Specialist

Leah Marxen
Senior Paid Social Specialist

Jason Nehf
Senior Developer

Carrie Draper
Senior Project Manager

Renee Allegretti
Senior Project Manager

Brian Lendino
Senior Project Manager

Troy Krueger
Senior Project Manager

Amanda Schelling
Senior Project Manager

Madison Bonifasi
Senior Project Manager

James Meador
Senior Digital Strategist
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