Meet Your Potential Team

Delivering real results isn’t a one-person journey; it takes a team. Our strength comes from our diversity. Our team is comprised of different backgrounds, experiences, age and ideas. No two minds are alike, which allows us to provide more effective marketing. We’ve helped over 1,000+ customers turn their marketing around. Let’s do the same for you.

7x

Named to the Inc. 5000 List

Executive Team

Wilbur You
Wilbur You

Founder / Chief Executive Officer

Lauren Adewole
Lauren Adewole

Chief Operating Officer

Michael Norris
Michael Norris

Chief Marketing Officer

Nathin Arthur
Nathin Arthur

VP of Design & Development

Eric
Eric Siemek

VP of Marketing

Directors

Dan
Dan Aspan

Director of Client Services

Matthew Berger
Matt Berger

Director of Search / Strategy

Shawn Herrick
Shawn Herrick

Director of Business Development

Tara Hughes
Tara Hughes

Director of Search / Growth

Erika Kalpakoff
Erika Kalpakoff-Lendino

Director of Client Services

Steve Kujawa
Steve Kujawa

Director of Business Development

Tarik Rahmann
Tarik Rahman

Director of Paid Search

Babs Stucker
Babs Stucker

Creative Director

Megan Sutton
Megan Sutton

Director of Paid Social

Jill Harlan
Jill Wood

Director of HR

Audrey
Audrey You

Director of Client Services

Managers

Hannah Carr
Hannah Carr

Social Media Manager

Manjiri
Manjiri Deshpande

Accounting Manager

Justin Hallman
Justin Hallman

Paid Search Manager

Camille Roubik
Camille Roubik

Web Design Manager

Seniors

Moyinoluwa Adewole
Moyin Adewole

Senior Digital Strategist

Renee senior project manager
Renee Allegretti

Senior Project Manager

Sarah Berning
Sarah Berning

Senior Copywriter

Maddie
Madison Bonifasi

Senior Project Manager

Brad Brahy
Brad Brahy

Senior Graphic Designer

Tyler Braun
Tyler Braun

Senior Paid Specialist

Brittany Burridge
Brittany Burridge

Senior Marketing Manager

Joe Cooke
Joe Cooke

Senior Project Manager

Carrie
Carrie Draper

Senior Project Manager

Nathan Krafft
Nathan Krafft

Senior Web Designer

Ryan Hanson
Ryan Hanson

Senior SEO Specialist

Troy
Troy Krueger

Senior Project Manager

Leah Marxen
Leah Molchan

Senior Paid Social Specialist

Jason Nehf
Jason Nehf

Senior Developer

Jeremy
Jeremy Palomo

Senior Graphic Designer

Sarah Pearlstein
Sarah Pearlstein

Senior Ecommerce SEO Specialist

Amanda
Amanda Schelling

Senior Project Manager

Priyank Shah
Priyank Shah

Senior Developer

Hudson Taylor
Hudson Taylor

Senior Web Designer

Rahul Trivedi senior search engine optimization (SEO) specialist
Rahul Trivedi

Senior SEO Specialist

Carly Violante
Carly Violante

Senior SEO Specialist

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