Meet Your Potential Team
Delivering real results isn’t a one-person journey; it takes a team. Our strength comes from our diversity. Our team is comprised of different backgrounds, experiences, age and ideas. No two minds are alike, which allows us to provide more effective marketing. We’ve helped over 1,000+ customers turn their marketing around. Let’s do the same for you.
Executive Team
Wilbur You
Chief Executive Officer
Lauren Adewole
Chief Operating Officer
Michael Norris
Chief Marketing Officer
Nathin Arthur
VP of Design & Development
Eric Siemek
VP of Marketing
Frank Hilgers
VP of Technology
Directors
Tarik Rahman
Director of Paid Search
Tara Hughes
Director of Search
Babs Stucker
Creative Director
Hannah Carr
Director of Content
Megan Sutton
Director of Paid Social
Managers
AJ Ortega
Paid Search Manager
Paula Bouza
Copywriting Manager
Audrey Roubik
Client Services Manager
Dan Aspan
Client Services Manager
Erika Kalpakoff
Client Services Manager
Steve Kujawa
Sales Manager
Shawn Herrick
Digital Strategy Manager
Eduardo Fernandez
Technology Manager
Jill Harlan
HR Manager
Manjiri Deshpande
Accounting Manager
Seniors
Camille Roubik
Senior Web Designer
Hudson Taylor
Senior Web Designer
Brad Brahy
Senior Graphic Designer
Rahul Trivedi
Senior SEO Specialist
Matt Berger
Senior SEO Specialist
Ryan Hanson
Senior SEO Coordinator
Justin Hallman
Senior Paid Specialist
Leah Marxen
Senior Paid Social Specialist
Ceirra Smith
Senior Copywriter
Kelsey Wood
Senior Social Media Coordinator
Jason Nehf
Senior Developer
Carrie Draper
Senior Project Manager
Renee Allegretti
Senior Project Manager
Brian Lendino
Senior Project Manager
Troy Krueger
Senior Project Manager
James Meador
Senior Digital Strategist
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