Print Marketing

Print Marketing Isn’t a Thing of the Past

Print marketing can be a big part of how people recognize you and your brand. It’s more than just about how you sound; it’s about how you make people feel.

Logos: We include your company logo on all print materials. Your logo is how customers identify your brand and when they receive your marketing materials in the mail, they’ll know it’s from you.

Colors: Similarly to your logo, brand colors can help evoke feeling. If the goal of your print marketing materials is to create excitement, we’ll use colors like red and yellow to get your customers interested in what you have to offer.

Typography: Fonts play a big part in print marketing. Font size and type boldness can help call-out important details in your print marketing and lead your customer’s eyes to the right information.

Speak to a Print Marketing Specialist

Dive Into Print Marketing

Did you know that 3 out of 4 small businesses use both print and digital marketing? This strategy offers an increased return on investment and garners high response rates.

79% of households say that they read or scan direct mail advertising
39% of customers say they try a business for the first time because of direct-mail advertising
Direct mail response rates have increased by 14% since 2004
44% of customers visit a brand’s website after receiving direct mail marketing
48% of people retain direct mail for future reference
Some preliminary studies have noted that Gen Z might be more likely to respond to traditional marketing than digital marketing

What You’ll Receive

Direct Mail

Target your customers at home and in their mailboxes. Direct mail marketing can generate brand awareness and create conversions through postcards, fliers, and catalogs.

Brochures

A brochure showcases your business in short content that is great for tradeshows and events.

Packaging Creation

We create the concept and design of any packaging that you use for your products. We will work with any existing printer for specs and print formats.

Company Signage

Interior or exterior signs of buildings, vehicle wraps, or any large-format printing. We will work with any existing printer for specs and print formats.

Our Process

Step 1: Research

First, our team conducts extensive research to ensure that your print marketing product attracts your target audience. During this step, we also research the most cost-effective printing method to keep your budget on track.

Step 2: Budget

During this step, we help you formulate an effective and precise budget tailored to your goals and audience. There are two things to consider here—the price for printing the materials and the price for designing the elements.

Step 3: Brainstorm

The brainstorming phase is where we strategize a print marketing campaign that perfectly aligns with your goals and reaches your audience. Here, we map out different design elements that support the research.

Step 4: Map It Out

During this step, we map out a marketing campaign that meets all touchpoints over a specified time. Not only will consumers receive your print directly, but they will also begin to recognize your brand.

Step 5: Create

After mapping out your marketing campaign, our team creates an eye-catching design that makes your brand stand out from your competitors. Once a design is created, we will send it to you for approval and to determine if revisions are needed.

Step 6: Launch

The final step is launching your materials. During this step, we send your approved print materials to the printer. Once printed, we will ship to your location or our offices for pickup.

Let’s Get Started!

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