Social Media Advertising

Amplify Your Social Media Presence

From small shops to renowned franchises, social media is a must-have for your business. Having a social media presence allows you the opportunity to reach millions nationwide. Most importantly though, it communicates authority.

Think about it: Before making a purchase, the common prospect will check a company’s social media presence for legitimacy, value, and even aesthetics. Not only is it necessary to have a social presence, but it also means taking advantage of digital ad campaigns to promote a successful, authentic, and quality brand worth remembering.

Connect with your audience across all channels. Youtech is here to help with effective social solutions to grow your brand exponentially.

Speak With a Social Ads Expert

Effective Targeting

With extensive interest-based & audience targeting, great social ads can be effective in targeting your audience based on their interest, demographics, location, devices, and more. Let’s take a look at a few stats regarding social media advertising.

There are 3.5 billion daily active social media users
Facebook remains the most widely used social media platform
90% of social media users are millennials
An average of 3 hours per day is spent on social media
YouTube is available in 80 different languages, which covers nearly all internet users
54% of social browsers use social media to research products
71% of consumers who have had a positive experience with a brand on social are likely to recommend the brand to their friends and family
91% of all social media users access social channels via mobile devices

Why leverage social media platforms for your business?

Build Brand Awareness

More Followers

Increase your company’s visibility and heighten the user experience. We help ensure that your followers match the interests, demographics, and behaviors of your average customers. We’ll design a familiar and consistent brand to outclass competitors by creating engaging content, seamless visuals, and a powerful advertising strategy.

Develop Relationships

More Engagement

Connect with your audience in ways that keep them coming back for more. Our team will pursue new and better methods to forge strong connections with your audience and get optimal conversions. Increase engagement on your platform, from likes to comments, and more.

Increase Website Exposure

More Traffic

With increased brand awareness and customer engagement comes conversions. No matter your end goal—brand awareness, more leads, conversions, or all three—we create advertising campaigns that drive high traffic to your website or desired destination. Our extensive interest-based & audience targeting turns good social ads into great social ads.

Ad Type

Image/video ads
Messenger ads
Newsfeed ads
Events
Story ads
Lead Generation

Targeting

Remarketing
Interest
Life events
Demographics
Lifestyle & Financial
Behavior
Connections

Benefits

Customizable budget
2nd most important online ad platform
Complex targeting

Ad Type

Image/video post
Slideshow/carousel post
Stories ad

Targeting

Remarketing
Connections
Behavior
Lifestyle & Financial
Demographics
Life events
Interest

Benefits

Young audience
Higher interaction with brands
Access to FB Manager

Ad Type

Snap ads
Story ads
Commercials
Collection ads
Filters
AR lenses

Targeting

Devices
Audience
Location
Behavior
Interests

Benefits

Access to Snapchat’s Ads Manager
Customizable budget
Young audience
Global reach

Ad Type

Promoted tweets
Promoted accounts
Automated ads
Promoted trends

Targeting

Keyword
Follower
Interest
Demographics

Benefits

Global reach
Keyword targeting
Narrow segmentation
Conversational ads

Ad Type

Sponsored content
Sponsored InMail
Text ads

Targeting

Group memberships
Industry
Location
Language
Company
Job title

Benefits

Global reach
Conversational ads
Keyword targeting
Narrow segmentation

What You’ll Receive

Our main goal is driving conversions. We achieve this by devising an effective social campaign with custom branded-landing pages and seamless user experience across your social channels. This leads to more form fills, phone calls, sales, and email subscribers. Take a look at our work.

Ad Creation

We leverage all ad types available across many social channels to determine which drives the highest conversion rates.

Campaign Performance

A dedicated specialist will be in your ad account on a daily basis. While it’s not necessarily a good idea to make changes every day, we do perform daily check-ins to ensure your account performance improves over the long term.

Market Research

We take the time to understand your consumers to align our overall paid efforts.

Tailored Research

No two clients are the same. We tailor our approach to your overall business goals.

Custom Goal-Driven Landing Pages

A simple design is an effective design. We create custom landing pages with the sole purpose of driving conversions.

Our Process

Step 1

Arrange an initial meeting with the client to better understand your business and what you want to accomplish.

Step 2

Craft a social media marketing plan and forecast that will target users based on data segments relevant to your business and industry.

Step 3

Set up campaigns including landing pages, ad creation, campaign/ad groups, interest & audience targeting, call tracking, location targeting, and goal tracking.

Step 4

Push play on campaigns.

Step 5

Perform ongoing A/B testing and optimizations. Each day of the week a dedicated specialist will focus on certain aspects of your campaign to increase performance over time.

Social Media Ads – Setup

Data Segment Research

Identify relevant data segments within Facebook

Analytics/Goal Tracking

Create and test goals to ensure they are properly working/tracking within Google Analytics & FB

Ad Creation

Creating multiple variations of adsCreating multiple variations of ads

Up to 2 Landing Page

Dedicated landing pages focused around our campaign & KPIs

Account Creation/Migration

Creating new FB ads account or transferring admin access to our business manager account

Budget Forecasting

Based on spend, we forecast potential reach

Let’s Get Started!

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Let’s Get Started

Less talk, more action.

LET'S GO
Youtech.