Abacus Kids Learning Center

Web Design SEO

Abacus Early Learning Center has four locations in Carmel, Indianapolis, Fort Wayne, and Westfield, Indiana, and all operate under the goal of providing dedicated, early childhood care to families in need. Each learning center promotes exceptional child care services by being state-licensed, nationally accredited, and a Level 4 on the State’s Paths to Quality Rating Scale, the highest achievable rating. At the end of the day, Abacus’s main goal is to play an essential role in the lives and development of many children. They deserved a streamlined online platform that reflected that important influence.

Goal.

Since Abacus is held to such a high standard of excellence, we wanted their website to mirror their character as a company. That required us to put our best efforts forth in creating a polished design that would impress parents upon arrival. It had to be attractive and scrupulous, something that stood apart from the rest while making a clear statement on their purpose.

Services.

Abacus also needed some help getting their business on the map. Even after opening four locations around Indiana, their online presence was at an all-time low when they came to Youtech for help. They needed extreme improvements to their SEO, but it was absolutely no sweat for us.

SEO

Thanks to the diligence and efficiency of the SEO team, Youtech was able to bring Abacus to the front page of Google in a snap, offering our supreme Business Package that features:

On-page optimization
Citation Building
Analytics & Goal Tracking
Keyword Research
Localization
Competitor Research

We provided backlinks, full website audits, and content optimizations, reinstating Abacus as one of the prominent early learning centers. Now, the operation ranks first for their main keywords and continues to expand their brand awareness throughout the state and surrounding communities.

Content Marketing.

As far as design, Youtech completely refined Abacus’s website, placing white space throughout the site that produced a neat appearance. We also added eye-catching call-to-actions, and natural-looking, high-quality photos that confidently reflected the company’s integrity.

We created landing pages with a streamlined design across the website for each of their services and filled them up with SEO-optimized, clean-cut information on all that they offer.

Analytics.

With vigorous effort, Youtech generated massive results, proving why we are the best agency for the job. Since we began, Youtech has taken Abacus Early Learning Center from 27 ranking keywords to 697 keywords total today. We have also significantly:

Youtech understands what needs to be done, and ensures that we put our best foot forward in doing so. Our results show what happens when SEO is done right. From design-layouts to keyword rankings, we know what appeals to your audience, and most importantly, what brings you traffic.

29.09%

Increase in Organic Sessions.

35.25%

Increase in Organic Users.

28%

Increase in Organic New Users.

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