Oilex Grease Monkey
Driving Scalable Store Visit Growth Through Paid Search & Local SEO
Key Metrics
+104%
store visits YoY
$2.75M
approx. revenue
+107%
organic search traffic
The Problem
Oilex Grease Monkey is an automotive maintenance franchise operating across Colorado, Arizona, and Texas. They partnered with us to address inconsistent store visit performance and limited local visibility across locations.
Before our engagement, paid and organic efforts lacked a unified performance framework, making it difficult to confidently connect marketing spend to real-world results.
The Goal
Oilex Grease Monkey came to Youtech with a clear objective: to increase local visibility and establish clear attribution across channels.
The Strategy
By aligning paid search (PPC) and SEO under a unified performance framework, we created a strategy for Grease Monkey that scaled visibility while improving efficiency.
Business SEO
Positioning for long-term success
Paid Social
Customers think of you first when it’s time to buy
The Results
Increased investment translated directly into higher store visits, lower CPAs, and measurable revenue impact—demonstrating how disciplined channel roles and proof-led optimization can drive real-world results at the location level.
YoY SEO Results
+106.89%
organic search traffic (7,314 → 15,132)
+127.1%
sessions YoY
+47.3%
keywords ranking in top 10
Paid Search & PMAX Results
+104%
store visits (5796 → 18454)
$2,753,460
approx. revenue generated
+5.75%
ROAS (17.9x → 18.96x)
Transparent & Flexible
Understand where every dollar is going, and why it's going there. Let's make better decisions for your business together—like strategic partners should.
