Newsletters

Show up and show off for your audience

In the world where there are over 3.7 billion email users, email newsletters are not a nice addition to your business—they’re a necessity. Email newsletters influence almost every facet of your business from boosting web traffic and visibility to building your brand and holding a high customer retention rate.

Build credibility
Boost sales
Create strong customer relationships
Increase traffic to your website
Optimize your time and budget

Partnerships

mailchimp

MailChimp

hubspot

HubSpot

shopify partner

Shopify

perq

PERQ

Digital Marketing

Visibility

A customized campaign strategy that is unique to your business to meet your needs

Awareness

81% of small and midsize businesses rely on email marketing as their primary acquisition channel.

Traffic

The average email click rate across all industries is 2.62%.

Leads

Email is 40x more effective at acquiring new customers than Facebook or Twitter.

Sales

There is an average return of $44 for every $1 spent on email marketing.

What’ll You’ll Receive

Optimize your time and budget
One-of-a-kind email templates that highlight your message and catch the attention of your audience
Mailchimp account creation for your business to find new audience members and reach people when it matters the most
Track and provide analytics to better understand your business goals based on the outcome of email marketing

Initial Analysis

Before kicking off your email newsletter campaign, we start by diving deep into your company, website, industry, and competitive landscape. By doing so, we can get an idea of who you are and identify different roads we can take.

Discovering Your Vision

Ahead of crafting your email newsletter content, we want to learn more about your vision. We hop on a call to talk through this vision, discuss the email campaigns and content. During this time we will also discuss your involvement throughout the remainder of the process.

Working Out a Content Strategy

Once we have a full understanding of your goals and a path established, we are that much closer to bringing your email newsletters to your customers’ inbox. We will take the insight gained on our discovery call to solidify your email newsletter content strategy.

Crafting Your Content

From the email newsletter campaign content strategy we have established, we will create engaging, personal content for your customers.

Spreading Your Message

Upon your review of the email newsletter, the emails will be sent to your email list from MailChimp. Your customers will have your newsletter in their inbox in no time!

Delivering Results

We strive for results and transparency. That is why every month you’ll receive a Google Analytics report to your inbox to see the positive impact your email newsletters are making on your website.

Business Newsletter Package 1 – Campaign Setup

MailChimp Account Creation/Migration

If you do not have a MailChimp account, we will create one for you and migrate your email list into your new MailChimp account.

One (1) Email Template

Design of one (1) email template that will be used for each of your monthly newsletters.

Email Capture Form on Client Website

Addition of an email capture form on your website.

Business Newsletter Package 2 – Monthly Email

Send One (1) Email Newsletter

One (1) email sent through MailChimp.

Monthly Reporting

Google Analytics will be sent directly to you on a monthly basis.

Business Newsletter | Add-Ons

A/B Testing Campaign

Test campaign effectiveness through A/B testing. Variables to be determined through further conversations.

Additional Email Template

Design of one (1) email template and import of email template into MailChimp.

Custom Graphic/Infographic

Custom graphic or infographic tailored to your brand created by our design team.

Data Validation

Review provided email list and identify bad email addresses.

Let’s Get Started!

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Let’s Get Started

Less talk, more action.

LET'S GO
Youtech.