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We bring you all the latest news, videos, and gossip in the marketing industry. Sometimes we just like to have a little fun and update you on what is going on in our world on a day-to-day basis. Make sure you are coming back frequently to check out all the new information to stay up to date.

Youtalk: A Candid Conversation with Rand Fishkin

What It Takes to Be a Successful Entrepreneur A Candid Convo on Entrepreneurship, Google Monopoly, TikTok’s Demise, & Why Uncomfortable Truths Are Your Best Selling Point Episode Highlights: 0:35 – The Positive & Negatives of Entrepreneurship 1:13 – Why Uncomfortable Truths Are Your Best Selling Point 5:15 – Sparktoro & Consumer Influencer Marketing 6:45 – Google Monopolization & The Future of SEO 10:44

5 Reasons Why You Absolutely Need a CRM

5 reasons why you absolutely need a CRM to improve your customer relationships  As your business grows, you may start to wonder if a CRM (customer relationship management) is right for you. Well, let’s see.  Has a sales rep ever left your company? Have you ever had an unsatisfied customer? Or maybe even a happy one? Any long term accounts? Incidents? If you

5 Ways to Improve Communication in The Workplace & Everyday Conversation

Every day, we communicate. Whether it’s asking your spouse if they’ve seen the car keys or debriefing with your work team about an uncompleted task, we’re constantly putting our communication skills to the test. But just how effectively are we communicating?   Communication is the backbone of society. It’s the number #1 skillset employers look for in employees, the secret ingredient to successful

Marketing Post COVID-19

Discover how industries are reshaping the way they market during and after COVID-19  mar·ket·ing /ˈmärkədiNG/   The action of promoting and advertising products or services.   In the midst of a global pandemic, the term “Marketing” is slowly transforming into a new meaning. As some industries skyrocket in demand, while others decline, marketers everywhere are taking the moment to ask: What

Fundamentals of Google Analytics

Every website succeeds or fails on two things: Attracting visitors (the cheese) and Converting visitors (the mousetrap). If you don’t have goals set up in Google Analytics, you have no idea how effective your mousetrap is. In the marketing world, it’s impossible to understand the fabric of your business and marketing pursuits without digging deep into Google Analytics.  You wouldn’t play

Sales Tips Every Rep Should Know

When it comes to sales, rejection is inevitable. Cold calls can be grueling. Generally, sales reps get told “no” more in a week than people get told in an entire year. However, rejection is a vital part of sales. Rejection is unavoidable, and sometimes, outright exhausting. But there are ways to improve your sales experience—and it starts with the person on

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